Pamela Anderson turns heads at Fashion Week in outrageous golden mini-dress

Flicking her long blonde hair and chatting to her masked companion she made an unusual addition to the front row of London Fashion Week.

But then Pamela Anderson was never going to be inconspicuous.

The Baywatch actress was at British designer Vivienne Westwood's eagerly awaited show, which attracted an all-star turnout and a rapturous reception last night.

Show stealer: Pamela Anderson strikes a Barbie-style pose in the front row of the Vivienne Westwood Red Label show last night

Turning heads: A giggling Pammie shows off her famous pins

Model Kate Moss was dressed more somberly than Pamela in a black tuxeo jacket and mini-skirt, while Dita Von Teese looked striking in a sculpted peach two-piece at the show in Earls Court's Brompton Hall.

Actress Jaime Winstone, who modelled for Westwood last year, showed up in a loose gold sparkly jacket and flat leggings.

She professed herself delighted with the legendary designer's spring-summer 2009 collection.

Pamela's vintage dress struggled to contain her bountiful assets

Flicking her golden hair, tanned Pamela turned heads in the front row

She said: 'It's beautiful, it's absolutely beautiful. I really liked the Russian headpieces, they are definitely going to be a purchase of mine.'

She said she was also a big fan of the 'flowy' suits.

Westwood's Red Label collection is built around a core of tailored separates and suits, mixing ethnic-inspired shapes and cut together with a masculine severity and more classic feminine 'flou' shapes.

Busting out: Pamela was her usual far-from-shy self as she emerged from the show in her outrageous outfit

Equally outrageous: Pamela cuddles up to the grande dame of fashion Vivienne Westwood