The Posh Spice lookalike took to the floor in a orange corset, hot pants and fishnet tights to perform her new single, appropriately titled I Want It.
Going pop: Chanelle Hayes performed her new single I Want It for the first time at a Dublin shopping centre
The 20-year-old, whose new MTV reality show Chanelle: Wannabe Popstar follows her from getting a record contract to releasing the single, has also filmed a racy film clip for the track.
She describes the sound as "it's a bit like Britney's new songs."
Of the video, she adds: "It's sexy for the boys, and the attitude, for the girls, is more feministic [sic]."
Chanelle in theraunchy video clip which found its way onto the internet today
We decided, 'Why don't we make it like the girl taking charge of the boy?'
Dovetailing perhaps a bit too neatly with the launch today came the release on the internet of footage of the Yorkshire-born wannabe cavorting in her underwear on an alleged sex tape.
She couldn't be seen interacting with any other people in the video clip, and in fact at no stage removes any of her clothes, causing cynics to suggest that any extra publicity generated by such a 'scandal' would not be wholly unwelcome.
The first website to feature the clip said the tape had been sent in anonymously.
Tuning in: the 20-year-old has also been filming a reality show charting her search for pop stardom
Meanwhile, Chanelle took the opportunity to take yet another swipe at her Big Brother nemesis Charley Uchea, saying she missed her shot at fame because she didn't find the right agent.
She told the Daily Star: "Love her or hate her, people tuned in to see Charley, but she never made the most of that afterwards."
"You need to find the right agent for you. You have to get on with them and, most importantly, trust that they are going to do what's right for you."
Inspiration: Chanelle may look like Posh, but she says sounds like Britney
he puts herself forward as a success story, saying: "I haven't pigeon holed myself and tried loads of stuff like modelling, music, or even launching my own perfume. If you know what you want then go for it. But be open minded and prepare to work hard."
She quite wisely concluded: "Don't become a diva because you never know how long you're going to be famous for."
Chanelle: Wannabe Popstar starts April 18 on Vh1.
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